In a significant move within college football’s evolving Name, Image, and Likeness (NIL) landscape, Bryce Underwood, the nation’s top quarterback recruit for the class of 2025, has reaffirmed his commitment to the University of Michigan despite a substantial offer from the University of Georgia. Underwood, who previously secured a four-year, $10.5 million NIL deal with Michigan in December 2024, reportedly declined a $4.5 million offer from Georgia, which sought him as a successor to quarterback Carson Beck.
Underwood’s journey has been marked by notable shifts. Initially committed to Louisiana State University (LSU), he flipped his allegiance to Michigan in late 2024, a decision influenced by the Wolverines’ substantial NIL proposal. This offer was part of Michigan’s broader strategy to enhance its roster through competitive NIL agreements.
The Belleville High School standout’s decision to remain with Michigan underscores his confidence in the program’s direction under head coach Sherrone Moore. Despite Georgia’s lucrative offer and its recent success in developing NFL-caliber quarterbacks, Underwood’s commitment highlights his belief in Michigan’s potential and his role within the team.
Underwood’s commitment is expected to have a ripple effect on Michigan’s recruiting efforts, potentially attracting other top-tier talent to Ann Arbor. His presence is anticipated to bolster the Wolverines’ offensive capabilities and position them as strong contenders in the upcoming seasons.
This development also reflects the increasing influence of NIL agreements in collegiate athletics, where financial incentives are becoming pivotal in recruitment decisions. As programs navigate this evolving landscape, strategic NIL offerings are proving essential in securing elite talent.
As the 2025 season approaches, all eyes will be on Underwood to see how his addition impacts Michigan’s performance and whether his leadership can guide the Wolverines back to national prominence.